Usually, the last day of the MERCEDES-BENZ FASHION WEEK MADRID fashion show is dedicated to SAMSUNG EGO, an emerging design platform and an essential creative engine for the regeneration of Spanish fashion; where 9 emerging talents of Spanish design present their collections, together with an international designer. With a decade of experience, IFEMA reinforces his support to this platform and to the new generations of designers in every single edition. A support that has made possible that more than a hundred young creators have presented their collection in it, achieving, in most cases, the sufficient impulse to continue developing their professional career in different areas within the world of fashion and its promotion inside and outside of our borders.
